Chamber defends leaflet printing
NORTHERN IRELAND FIRM CHOSEN
DUNDALK Chamber of Commerce boss Bill Tosh has defended the chamber's decision to get their Easter flyer which promoted value in Dundalk shops printed across the border.
The 'Dundalk Fighting Back' leaflet, which was distributed to homes and businesses in the town, featured offers from 13 local shops and businesses.
A Dundalk printer has complained that ' it is somewhat ironic that the Chamber of Commerce was trying to encourage people to shop in Dundalk yet got t h i s yet it didn't go to a local firm.'
Chamber CEO Bill Tosh stated that 'the Easter flyer attempted to selectively platform best-value items available in Dundalk, to address the myth that everything north of the border was cheaper.'
He said that the leaflet did not invite Dundalk shoppers to only shop locally, only pointed out instances where they could get good value.
The Chamber obtained quotes from two local printers for printing the flyers but went with a Northern Ireland firm after it came in cheaper.
' We always seek local quotes but equally are always obliged to extract best value for our limited budget,' said Tosh, adding that the campaign had been a great success for the participating businesses.
However, it emerged that one only Dundalk firm was asked to price the job, with the other quote being obtained from a Drogheda company despite the fact that there are four printing companies in town.
- Margaret RODDY
